AMFI-Kenya is thrilled to announce that Kenya will host SAM 2025 – African Inclusive Finance Week from October 13th to 17th 2025, at the iconic Kenyatta International Convention Centre (KICC), Nairobi. SAM is the biggest financial inclusion event in Africa, held every two years in different African countries. This prestigious event will bring together investors, microfinance institutions (MFIs), researchers, banks, networks, innovators, and government representatives fostering discussions, collaborations, and innovations in financial inclusion on the continent.
Why You Should Attend SAM 2025
SAM is the premier gathering dedicated to advancing financial inclusion in Africa. This week-long event will feature a variety of activities including High-Level Panel Discussions to gain insights from industry experts and policymakers. Networking Opportunities – Connect with financial leaders, investors, and stakeholders. Exhibition & Sponsorship Opportunities – Showcase your brand and services to a diverse audience. Workshops & Training Sessions – Enhance your knowledge with cutting-edge financial inclusion strategies.
Hosting SAM 2025 will provide Kenyan stakeholders with valuable insights into the latest trends and high-level discussions on financial inclusion in Africa. Participants will also experience Kenya’s impactful and innovative financial sector, setting a benchmark for other African nations. The exchange of knowledge and best practices at the event will enhance expertise, contributing to the development of stronger financial inclusion policies and strategies across the continent.
Registration for SAM 2025 opens in June 2025. Don’t miss this opportunity to speak, sponsor, exhibit, and build valuable connections in the heart of Africa. Join us as we shape the future of financial inclusion and drive meaningful impact across Africa. Stay tuned for more updates! SAM 2025 is co-organized by the Luxembourgish NGO ADA (Appui au développement autonome), AMFI-Kenya, and MAIN (Microfinance African Institution’s Network) with the support of the Luxembourgish Ministry of Foreign and European Affairs, Defence, Development Cooperation and Foreign Trade (MAE).
